Brand Partnerships & Promotion
Elevate Your Spirits & Lifestyle Brand
Whether you're a distillery, glassware maker, barware brand, or restaurant, partnering with the right voice drives real engagement. As a certified expert, event host, and ambassador, I bridge the gap between industry brands and an active, dedicated community of whiskey enthusiasts.
Proven Ambassador Experience
Trusted by leading craft distilleries, independent bottlers, and industry lifestyle brands:
Distilleries & Spirits: Penelope, Jack Daniel’s, Dewars, Heaven Hill, Buckshee, Waterford, Amrut, Dad’s Hat, FEW Spirits, Broken Barrel, Penelope, Magnolia, Old Elk, Wheel Horse, Kilbeggan, and dozens more.
Barware & Lifestyle: Premium glassware manufacturers, craft cocktail shaker brands, custom ice mold makers, and spirit accessories.
Why Work With me?
Direct Audience Insights: Hosting live tasting events gives me real-time feedback on what consumers actually want, drink, and buy.
Authentic Advocacy: I showcase products in active, real-world settings—from curated event tables to targeted digital campaigns.
Versatile Expertise: Experienced across spirits, barware, accessories, and lifestyle integration.
Reach new heights with Your Bar’s Whiskey Program
Let me help you bar boost profit margins and build repeat traffic through a high-margin, destination-worthy whiskey program.
Core Services
Inventory & Selection Audit: Swap slow movers for high-margin, crowd-pleasing bottles.
Staff Upsell Training: Teach your team how to confidently recommend, pair, and sell premium pours.
Menu & Flight Design: Build profitable tasting flights, craft cocktail pairings, and curated menus.
With deep industry experience and a budget friendly mindset, I will deliver immediate ROI for your beverage program.
Let’s make your bar a whiskey lover’s destination.
Guest Whiskey Specialist & Bar Takeovers
Bring Mark Makers Behind the Bar to Elevate Your Whiskey Program
Bring certified guest whiskey specialist Mark Makers behind your bar to interact directly with guests, elevate your spirits offerings, and drive higher-margin sales. Available for single-night feature events or recurring guest rotations as schedule permits.
What We Offer
Behind-the-Bar Engagement: Hands-on guest consulting that matches individual flavor profiles to your whiskey list, driving top-shelf pours.
Custom Flight Curation: Tailored flight menus designed around your existing inventory, allocated bottles, or featured brands.
Flexible Scheduling: Single feature nights or recurring monthly takeovers to build a loyal local crowd.
Revenue & Business Benefits
Higher Check Averages: Converts casual orders into premium pours and curated flight sales.
Event-Driven Traffic: Turns quiet shifts into featured whiskey nights that draw local enthusiasts.
Smart Inventory Movement: Shifts high-margin or slow-moving bottles into high-value, story-driven flights.
Let’s Build Your Brand
Ready to launch a new expression, showcase your barware, or expand your reach? Reach out today to discuss custom promotional opportunities and media rates.